Economic Model
Wannahang will generate income in a number of ways to maximise its potential & benefit share holders.
1) Wannahang will feature in-app advertisement in the form of banners & sponsored advertisement. This will generate fiat income for the company which will be used to sustain the company's growth and increase user numbers through marketing. Below a projected revenue table will be presented using conservative numbers to illustrate the potential revenue the app will have as its user-base grows.
2) Wannahang will also generate additional income from the money charged to event organisers who wish to list events on the map. Since Wannahang aims to be the go-to application for the organisation of social movements & trips within the global public, it will become an essential standard to submit events on our platform. This is expected to generate a significant portion of income once the application reaches a critical threshold of users.
3) The Wannahang App will charge for its premium subscription tiers.
Based on conservative averages between global CPM & CPC data for mobile application ad revenue, we present the potential projected gross revenue of only the in-app advertisement revenue stream mentioned above.
| Active Daily Users | Projected Daily | Projected Monthly | Projected Yearly |
|---|---|---|---|
1000 | $203.00 | $6,090.00 | $73,080.00 |
5000 | $1,015.00 | $30,450.00 | $365,400.00 |
10,000 | $2,030.00 | $60,900.00 | $730,800.00 |
20,000 | $4,060.00 | $121,800.00 | $1,461,600.00 |
50,000 | $10,150.00 | $304,500.00 | $3,654,000.00 |
100,000 | $20,300.00 | $609,000.00 | $7,308,000.00 |
250,000 | $50,750.00 | $1,522,500.00 | $18,270,000.00 |
500,000 | $101,500.00 | $3,045,000.00 | $36,540,000.00 |
1,000,000 | $203,000.00 | $6,090,000.00 | $73,080,000.00 |
2,000,000 | $406,000.00 | $12,180,000.00 | $146,160,000.00 |
With various other monetisation streams active & an estimated global target market of at least 100 million users to convert and tap into, the possibilities become endless.
These estimates done with conservative numbers illustrate the promising future of Wannahang.
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